Hightouch Integration with Ether

Hightouch Integration with Ether

Connect Ether to Hightouch in Minutes

Sync enriched customer data by integrating Hightouch with Ether’s Experience Data Platform (XDP). Capture emotional and behavioral insights to power your data activations.

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What You Can Do

• Enrich Customer Profiles
  Combine Hightouch data syncs with emotional and behavioral insights from Ether.

• Activate Personalized Campaigns
  Trigger data syncs based on customer sentiment and engagement.

• Streamline Data Delivery
  Use real-time data to sync with marketing and analytics platforms.

• Unify Your Data Stack
  Sync Hightouch data with your CRM, CDP, or data warehouse.

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How It Works

1. Connect Your Hightouch Account
   Use our secure API integration to link your account in under 2 minutes.

2. Map Events & Data
   Choose which data syncs to capture and enrich with Ether.

3. Capture Emotional & Behavioral Data
   Ether overlays experiential layers to gather deeper insights from syncs.

4. Act on Insights
   Send enriched data to your marketing tools or data warehouse for activation.

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Requirements

• A Hightouch account with admin access
• An Ether account
• (Optional) CDP or marketing tools connected via API

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Data Synced from Hightouch

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Why Integrate Ether with Hightouch?

• 2.6x faster data activation
• Up to 81% more actionable data captured
• Full visibility into customer emotion + behavior
• Plug-and-play integration—no dev team required